Seasoned Experience

We help business owners like you use technology & marketing tools to communicate your message, to generate more clients,
and boost profits.

Stuck in Business Limbo? Propel Forward with SumoLab

  • The Struggle: Feeling overwhelmed by the complexities of starting or scaling your business? You’re not alone.
  • The Twist: From grappling with sales software to finding your market niche, the hurdles can seem insurmountable.
  • The Solution: Enter SumoLab. With Jerry Suhrstedt’s 25 years of entrepreneurial prowess and tech savvy, we’re here to navigate you through every challenge, turning obstacles into stepping stones towards your business triumph.

We do 2 things really well...

Business, Technology & Marketing Consulting

Transform your startup vision into reality with our comprehensive consulting services. From validating your business idea to strategic planning and market entry, our experts offer the guidance and insights you need at every step.

Podcast, Streaming &
Media Production

Professional Podcasting Services to Amplify Your Message Enter the world of podcasting and live streaming with confidence. Our production services cover everything from concept development to recording, editing, and distribution.

Services We Offer

Business, Technology & Marketing Consulting

Technology & CRM Consulting:

  • CRM Strategy Development: Develop a tailored CRM strategy that aligns with business goals to improve customer relationships and retention.
  • CRM Selection and Implementation: Assist in selecting the right CRM platform for the business needs, and manage the implementation process.
  • CRM Training and Support: Provide training for teams to effectively use CRM tools and offer ongoing support for any issues or updates.
  • CRM Data Analysis and Reporting: Analyze CRM data to provide insights on customer behavior, sales trends, and potential areas for growth.

Marketing Consulting:

  • Digital Marketing Strategy: Craft comprehensive digital marketing strategies, including SEO, content marketing, and social media, to enhance online presence.
  • Market Research and Analysis: Conduct in-depth market research to identify target audiences and understand competitor landscapes.
  • Branding and Positioning: Develop branding strategies that clearly position the business in the market, resonating with the target audience.
  • Email Marketing Campaigns: Design and implement effective email marketing strategies to engage and retain customers.

Podcast Streaming & Media Production

Podcast Production:

  • Podcast Concept Development: Help in developing a unique and engaging podcast concept that aligns with brand values and appeals to the target audience.
  • Audio Recording and Editing: Provide high-quality audio recording services, along with professional editing to ensure clear, crisp, and engaging podcast episodes.
  • Podcast Distribution: Assist with distributing the podcast across major platforms (e.g., Apple Podcasts, Spotify) to maximize reach.
  • Podcast Marketing: Develop marketing strategies to promote the podcast, including social media promotion, SEO for podcasts, and listener engagement tactics.

Live Stream Production:

  • Live Stream Setup and Management: Offer setup and technical support for live streaming events, ensuring smooth execution.
  • Video Production and Editing: Provide video recording and editing services to create engaging content for various platforms, including webinars and live events.
  • Audience Engagement Strategies: Develop strategies to increase viewer engagement during live streams, including interactive elements and Q&A sessions.
  • Analytics and Performance Reporting: Analyze live stream performance data to provide insights into viewer behavior, engagement levels, and areas for improvement.

Media Production:

  • Video Content Creation: Produce high-quality video content for marketing, educational, or entertainment purposes.
  • Animation and Graphics: Create engaging animations and graphics to enhance video content and attract viewers.
  • Sound Design: Offer sound design services to enrich media productions with professional audio effects and music.
  • Content Strategy Consulting: Provide consulting on content strategy to ensure that media productions align with business goals and marketing objectives.

Why SumoLab?

One-Stop Consulting Powerhouse

Blending startup strategy, CRM mastery, and media production into a seamless service package.

Personalized Mentorship From Industry Veterans

Ensuring your business not only starts on the right foot but continues to stride confidently.

We Bring Technology & Savvy

Cutting-edge tools and techniques at your fingertips, offering you a competitive edge in today's digital-first world.


Tailored Startup & Ongoing Business Consulting

From ideation to operation, we guide you every step of the way.

Advanced CRM & Salesforce Implementation

Custom solutions that fit your unique business processes.

Broadcast Quality Podcast & Stream Consulting

Elevate your media presence with professional-grade production.


In a nutshell, what exactly does SumoLab do to help me with starting a podcast?

SumoLab Media Production is your all-in-one solution for launching and elevating your podcast. We assist with every phase of podcast creation, from the initial concept and branding to recording, editing, and distribution.

Our team, led by industry veteran Jerry Suhrstedt, provides expert guidance on content strategy, technical setup, and audience engagement to ensure your podcast not only starts on a strong foundation but also grows and thrives in the competitive digital landscape. With SumoLab, you’re not just starting a podcast; you’re building a brand and connecting with your audience in meaningful ways.

Can I start a podcast with no previous experience?

Absolutely! SumoLab Media Production specializes in guiding newcomers through every step of the podcasting process, from initial concept to launching your first episode. We provide the tools, knowledge, and support you need to start confidently.

How long does it take to produce an episode?

Production times can vary based on the complexity of the episode, but typically, pre-production to post-production for a single episode takes anywhere from a few days to a couple of weeks. We work efficiently to maintain a balance between quality and timeliness.

What kind of equipment do I need?

The equipment necessary can vary based on your production values and budget. SumoLab can help you find the best setup for your needs, whether you’re looking for a simple home studio setup or a professional-grade recording environment.

How can I make my podcast stand out?

SumoLab focuses on unique content creation, high-quality production, and strategic marketing to ensure your podcast not only stands out but reaches your target audience effectively. We’ll help you identify and highlight what makes your podcast unique.

Can you help with video podcasts and live streams?

Yes, we offer comprehensive services for both video podcasts and live streams, including visual content strategy, video production, and live broadcasting support. We ensure your video content is engaging and professionally produced.

How do I grow my podcast audience?

We employ a combination of SEO, social media marketing, community engagement, and strategic content creation to attract and retain listeners. Building an audience takes time, but our proven strategies accelerate the process.

How can I monetize my podcast or live stream?

There are several paths to monetization, including sponsorships, advertisements, merchandise sales, and listener support. We’ll help you explore these options and integrate them into your content strategy in a way that feels natural and effective.

Do you offer support after my podcast is launched?

Yes, our relationship doesn’t end at launch. We offer ongoing support to help you navigate the challenges of content creation, audience growth, and monetization. SumoLab is here to ensure your long-term success.

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