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Electrical Contractor Startup

Case Overview A former employee, now a client, sought to establish his own electrical contracting business but needed comprehensive assistance in branding, marketing, and creating an online presence. Our team collaborated closely with the client to develop a strong brand identity, including the company name “Varsity Electric,” a professional logo, and cohesive brand guidelines. We…


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Home Builder Startup

Case Overview A group of investors based in Tacoma Washington aimed to establish Suprema Homes, a semi-custom home, build-on-your-lot general contracting service. Involvement Web Design Web Development WordPress Visit live Problem The goal was to pre-design and pre-price 20 floor plans, allowing homeowners with existing land to avoid the costly and lengthy architectural design process.…


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Transforming a Home Builder

Case overview Stanbrooke Custom Homes faced challenges with extended sales cycles and disorganized sales processes.  Involvement Branding & Design System Brand Strategy Visit live Problem The sales team used post-it notes, Excel spreadsheets, and Outlook to manage leads, causing inefficiencies. To compete effectively in the Seattle and Tacoma market, they needed a streamlined sales process. Action…


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Revitalizing Custom Home Sales

Case Overview HiLine Homes, a semi-custom home builder with 14 offices in Washington, Oregon, Idaho, and California, faced declining sales. Involvement Web Design Web Development WordPress Visit live Problem The company had minimal online presence beyond its website, with each office generating only 12-20 sales leads per week, mostly from referrals. Action Devised an aggressive…